In the world of fresh produce, every day counts, and Modified Atmosphere Packaging (MAP) technology has stepped up to the plate, offering a way to stretch the shelf-life of fruits and vegetables by carefully controlling oxygen, carbon dioxide, and moisture levels. "This isn't just about keeping produce crisp, it's about giving growers and exporters a practical edge, especially when shipping across borders", says Qadir Rangwala, an International Sales and Marketing representative at Vista Packaging based in Mumbai.
The success of micro-perforated films or pouches hinges on precision. By measuring the respiration rate of each type of produce, experts design packaging with laser-made perforations to regulate airflow. Rangwala explains the process: "We measure the respiration rate of each fruit and vegetable, then design the bag with the exact amount and size of holes to allow the gases and moisture to balance." He adds, "This way produce stays fresh longer, even during transit."
At Vista Packaging, this technology infrastructure is lean but efficient. "A single laser perforation machine with two heads churns out 2-3 tons of packaging daily, supported by a respiration meter and test chambers for ongoing research. Two material options are on the table: recyclable polymer-based films and compostable alternatives like corn starch or potato starch." Rangwala notes a stronger pull for recyclables: "In markets abroad where there is more focus on collection and education, we're seeing demand picking up for recyclable materials."
"India is still finding its footing with regard to this technology. We're working on increasing acceptance," Rangwala says. "The appeal is clear as retailers and growers stand to cut waste and extend supply chains. A standout example comes from pomegranates, where shelf-life jumped from 9 to 12-14 days for one of Vista's customers. For exporters shipping to places like the US, those extra days provide breathing room and confidence that goods arrive market-ready."
According to Rangwala, cost is also a decision-making factor. "This packaging isn't cheap compared to traditional methods, but the benefit of shelf-life extension more than pays up. Less spoilage and a longer selling window support brand reputation."
"This technology holds promise. Global tariffs could even tilt the scales in India's favor. It'll help India if we're smart about it," Rangwala suggests, "because tariffs on our closest competitors are much higher. This could nudge international buyers who are looking to diversify their supply chains toward Indian manufacturers."
"MAP technology isn't new, its roots stretch back in time. But our laser iteration, backed by European technology and US research, brings a fresh twist. For an industry where timing is everything, extending shelf life changes how fresh produce moves from farm to table, especially over long distances. As acceptance grows, the impact might just ripen into something transformative," Rangwala concludes.
For more information:
Qadir Rangwala
Vista Packaging Pvt. Ltd.
Tel: +91 932 363 9633
Email: [email protected]
https://www.vistapackagings.com/