The China International Fruit Expo 2025 will take place in Shanghai from August 27th to 29th. For the first time, the event has implemented a pre-registration system with an audience qualification review mechanism, restricting access to industry professionals and invited visitors only. All attendees must pass a qualification check before entering, while non-professionals, individuals under 18, and those over 70 will not be permitted.
As a leading global platform for the fruit industry, the China International Fruit Expo previously attracted nearly 300 exhibitors from over 40 countries and regions, along with more than 31,000 professional visitors and 140+ media partners. Ryan, a representative from the organizer, explained, "This initiative aims to enhance high-quality industry networking. Pre-registered visitors who pass the review can enter free of charge from August 27th to 29th. On-site registrants must complete the qualification check and pay a ¥200 entrance fee before admission."
Having been held successfully for two consecutive years, the expo has garnered positive feedback from industry leaders. Jesse White, General Manager of Berries Australia in Asia, shared: "I connected with many top-tier industry representatives at the expo. The focus was squarely on business collaboration, and there was strong optimism about future partnerships. I've already encouraged colleagues to consider participating next year."
Shen Xiaodong, CEO of Rain Dew, noted: "As an attendee, I discovered premium fruits and cutting-edge technologies while networking with peers. The expo serves as a vital international exchange platform, fostering cross-border cooperation. I look forward to collaborating with more global partners to drive industry growth." Liu Yuxiao, General Manager of Jiaxing Qinqin Fruit Industry/Pingju Fruit Industry, added: "As a wholesale market player, I felt the industry's intense competition but also its dynamism, with growing participation from key stakeholders. This was my biggest takeaway from the event, and I'm eager for the 2025 edition."
Huang Ning, General Manager of Qieguo Now, remarked: "The expo gave me a holistic view of the fruit supply chain and uncovered new business opportunities. It's also an invaluable forum for industry dialogue." Yan Libin, Purchasing Manager at DMD Shopping Center in Jiaxing, said: "The China International Fruit Expo isn't just an exhibition—it's a trade accelerator. Its role in shaping the future of China's fruit industry remains pivotal."
Ryan from the organizing committee emphasized: "The professional qualification review ensures a higher standard of industry engagement and efficiency. We believe this will foster more targeted exchanges, sustainable development, and stronger international cooperation in the fruit sector."