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Sun World partners with Clarifresh to boost quality control

Sun World announced a strategic partnership with Clarifresh, an AI-powered quality management software for fresh food. Through this collaboration, Sun World can offer new tools to its network of growers and packer-shippers, starting in Egypt and Italy, which will enable them to optimize quality control processes and drive greater consistency across the supply chain.

By integrating the advanced quality management technology, the company aims to establish a standardized and data-driven approach to quality control, ensuring alignment with the company's standards from field to fork.

"Our objective is to provide our licensees with up-to-date tools for quality management and serve as a catalyst for new AI advancements. We're committed to delivering top-quality grapes to final customers, and this partnership will help us achieve that goal from cultivation to delivery," said Pablo Gomez, Sun World's director of quality insights.

"This partnership is a significant step forward in improving quality standardization for the company's global network of growers," said Elad Mardix, CEO and co-founder of Clarifresh. "By leveraging our AI-powered quality management solutions, growers can maintain greater consistency, reduce customer rejections, and create a unified framework for assessing quality at every stage—down to the seed level."

Sun World looks forward to hosting two field days at company headquarters in Bakersfield, CA for its licensees. Clarifresh will also participate in the event and plans to showcase its platform.

Learn more about this partnership here.

For more information:
Talia Zimmerman
Clarifresh
[email protected]
www.clarifresh.com

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