July 30th, 2021 was an auspicious moment for Total Produce plc and Dole Food Company as both companies came together to create the new global leader in fresh produce, Dole plc, headquartered in Dublin and listed on the New York Stock Exchange.
Today, we are pleased to announce Total Produce UK is to join the group’s Irish, Nordic and Exotics businesses by rebranding its operations across the United Kingdom to reflect the wider group’s new identity. Total Produce UK will transition to Dole UK on Monday, November 7th.
Mark Owen, Managing Director of Dole UK is excited by the opportunities associated with this transition:
“What this rebrand will do is reflect what is undeniably an important milestone in our evolution. Our combination with Dole has made us, not just a more global company, but a better partner in produce. Dole’s strength as a primary producer positions us as a truly vertically integrated business.
"While our commitment to existing partners in production, local and global, will remain undiluted, our influence from farm to fork will enable us to ensure best agronomic and sustainable practices right across the global supply chain. Our iconic DOLE® brand, the world's #1 fresh produce consumer brand, will also provide an important focal point for innovation and new product development. We very much look forward to sharing the benefits arising from these developments with our suppliers and customers in the months and years ahead.”
In practical and administrative terms the transition to Dole UK is expected to have minimal impact operationally with no changes outside of company name to contact details, registration or VAT numbers, invoicing or banking details, existing company policies, practices or terms of trade. While suppliers and customers have already been engaged with respect to this transition, any outstanding queries or questions can be directed to Dole UK’s transition team via transition@totalproduce.com.
While the practicalities associated with the rebrand are straight-forward, Owen is nevertheless eager to reflect on the moment itself. “What a remarkable journey ours has been,” he notes.“From a modest local wholesale business in Ireland to the new global leader in fresh produce. Growth has always been in our DNA. Managing change is second nature to us. The transition to Dole UK represents just the next chapter in what is an incredible success story and our determination to build still further, to continue to improve the products and services we present to the marketplace, remains undiminished.”
For more information:
Vincent Dolan
Dole plc
Tel: +353 1 887 2600
Mob:+353 86 8204936
Email: vincent.dolan@doleireland.com
www.doleplc.com