The study “Marketing models of fresh and processed organic products in Denmark” carried out by the Foreign Trade Promoter of Costa Rica (PROCOMER) reveals the possibilities of Costa Rican organic crops to enter Denmark, where the joint work of the public and private sectors has achieved a positioning of these products in supermarkets, hotels and local restaurants.
Denmark is the leading country in the production and sale of organic food, however, its production is concentrated in meat, eggs and dairy. However, the climatic conditions of the country make it difficult to expand the variety of products in the line of fruits and vegetables, and generate dependence on imports, which represents a new opportunity for the exportable supply of Costa Delicious reports thecostaricanews.com
In 2021, total Costa Rican exports to Denmark reached US$4.9 million, with products such as bananas, ornamental plants and preserved fruits, however, the study confirms that in Costa Rica the organic production of bananas, coffee, pineapple and cocoa could also achieve positioning in the Danish market.
“It is important to consider that all products exported to Denmark as organic must comply with the regulations of the European Union, in case of opting for the Danish certification, this establishes the need to carry out some type of processing in Denmark, for example, the repackaging of the products. Compliance with the stipulated quality standards consolidates the opening to new markets abroad”, said Marta Esquivel, director of Planning and Commercial Intelligence.
Latin America owns 13% of the world’s organic land, which has allowed the region to increase its share of exports of organic products to Denmark by an annual average of 15% since 2016, and this figure is expected to continue to rise. as a result of the effort made by the Danish government to promote organic products, environmental improvement and the good health of its citizens.