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Opportunity for growth

US to import more Costa Rican fruit

The growth of the Latino population and of distribution points for fresh produce are two of the main reasons why a wide range of Costa Rican fruits have a chance to boost their sales in the north east of the United States. Some vegetables and tubers could also benefit from this.

Of all the agricultural products imported by the US, 62% are fresh fruits, a sector growing 8% annually on average.

Costa Rica supplies around 16%, mainly pineapples and bananas, according to the study "Opportunities for fresh produce in the northeast of the United States," released on Tuesday 6 November by the Foreign Trade Promoter (Procomer).

Through analysis of trade figures and findings after exploring the market, the document issued a list of the products with potential for growth. Some are already consolidated and focused on the US market, like melons, squash and cassava; other products, such as strawberries and rambutan, are being exported to other markets, like Central America, to a lesser extent, and finally others are grown nationally, but are not regularly exported, such as starfruit and culantro.

Some of these products, like squash and melons, have faced marketing problems in recent years, so new growth opportunities could be beneficial for them.

Source: El Financiero de Costa Rica

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