Aniplast increasingly focuses on internationalization

"The crisis is a stimulus to invest and innovate"

After a first assessment of the campaign still underway, estimates are rather positive when it comes to the turnover of Aniplast, a company from Puglia boasting forty years of experience with covers for table grapes, cherries, kiwifruit and small fruits in particular.

"Despite the general drop in consumption due to the great uncertainty and turbulent international situation made worse by the increase in the price of energy and raw materials, we are looking to the future with positivity," reports sales manager Antonio Popeo.

"While it's true that our turnover on the domestic market has decreased due to the low prices registered in 2022, it is also true that this has been a stimulus to invest abroad in the countries we are already working with as well as in new emerging markets. For example, we are investing in Latin America, Chile and Peru in particular."

"Luckily, this has enabled us to compensate for the turnover we lost on the domestic market. The period of crisis we are currently experiencing should push all companies to review their production criteria, opting for quality rather than mass production."

"That is why we are developing new solutions in line with the changing needs of our clients and with climate change. Our clientele is increasingly requiring high-performing covers that can increase the quality of the final products."

"We attend various international events as a point of reference for orchard protection, so we will take part in Fruit Attraction this year too. It is part of the company's internationalization policy. More specifically, we will display kiwifruit and table grape covers and, just like in the past two years, we we will attend alongside Eiffel, our raw material producer," explain sales managers Lucia Solito and Simone Arena, who will attend the fair together with Popeo.

Aniplast and Eiffel will be in Madrid on October 3-5 2023, in Hall 8, Stand 8B25A.

For further information:
Viale G. Decaro Sindaco, snc
70016 Noicattaro (BA) - Italy
+39 080 4782286 (sales manager)

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