Asia Edition
UK onion specialist, Gʼs Fresh, have brought a 'Pickle your own kit' at Tesco stores in the UK.The pack consists of all the essentials to create pickles at home including an airtight container, malt vinegar and pickling onions together with a recipe and directions on how to create the perfect blend.
Pickling has been around for over 4,000 years, but the preserving practice is enjoying a renaissance in both homes and on restaurant menus throughout the country.
Gʼs Account Manager, Sally Beeton stated, "Pickling is on the rise and has been highlighted as very ʻon trendʼ with foodie consumers. The Gʼs business specialises in this area and has used this expertise to create a kit for home use.Pickles are popular because theyʼre a way to add texture and a different flavour to a dish whatever the season."
A report by food trends agency, The Food People put the rise in popularity down to heavily influences from the Nordic food scene that has seen restaurants moving on from molecular gastronomy to a simple pared back way of cooking. The trend is pushing the popularity of raw foods, vegetables and foraged foods and pickling them as a way of preserving for year round enjoyment.
Tesco Commercial Manager, Emma Williams added, "The new product launch is in response to working with our suppliers in highlighting products that are important to our customers. This enables us to produce an offer that is both relevant and forward thinking.With the Christmas season fast approaching they also offer an alternative to the regular gifts of socks and slipper".
Tesco Pickle Your Own kits are available for a limited period of time and are priced at £5 each.
For further information: www.gs-fresh.com
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