

Announcements
Job Offers
- Operations Manager
- Production Manager
- Horticultural Coordinator
- Account Manager – North Germany
- Operational Grower - Strawberries
- Retail Key Account Manager
- Sales Representative Southeastern US
- Bedding and Perennials Sales Manager Europe
- Ein- und Verkäufer Obst
- Horticultural Technician
Specials more
Top 5 - yesterday
- Plans underway for Australia's biggest vertically-integrated exotic mushroom farm in South Australia
- Colombia might soon surpass Africa and Asia in avocado production
- Import citrus prepares transition to southern hemisphere
- New Chilean exporter sees higher fruit demand in Europe
- Strawberry production costs in Egypt have doubled this year
Top 5 - last week
- Thai durian exporter already blocked 100 containers before mid-April harvest start
- GLOBAL MARKET OVERVIEW AVOCADO
- More dragon fruit from Ecuador breaks the market
- Yet more rain could spell quickened end to South African grapes
- “I hear from our clients that our Gala apple is the best Gala you can find in Europe”
Top 5 - last month
- Thai durian exporter already blocked 100 containers before mid-April harvest start
- "Consumers will happily pay two euros for a Mars bar or can of Coke but not for their veg”
- “Fruit industry in the Eastern Cape is facing a perfect storm”
- Eye-watering sum for a single onion at Sainsbury’s online checkout
- New papaya varieties entering the market
Sierra Exportadora
"Peru: "Opportunities in cherry prodcution"
As part of its national program, Sierra Exportadora presented cherry production as the new business opportunity in the Peruvian highlands.
"Speaking about berries in Peru no longer refers only to blueberries. Now our production and marketing offer includes cherries," said the president of Sierra Exportadora, Alfonso Velasquez, during the launch of this business opportunity.
Cherries are one of the most profitable berries in the world and their market price in China is three times higher than that of grapes. This is a business opportunity for people in the Andean region of the country. The idea is to insert small producers in the market and improve their income.
"Peru is living a new era in the fruit sector. There's a boom in berries, and Sierra Exportadora is betting on the cherry, as statistics show that there is a large market demand for this fruit and that it is extremely profitable," he said.
According to the FAO, the global area planted with cherry trees in 2012 exceeded 400,000 hectares; however, production has not grown more than 1% in the last two years.
"There was only a slight increase of 4.2% between 2010 and 2012, equivalent to an increase of 16,133 hectares," he said.
Turkey remains the country with the largest area planted with cherry trees worldwide, with 48,000 hectares (12%); followed by United States, with 35,000 hectares (9%), and Italy with 27,000 hectares (7%).
Cherry prices in the international market are high ($2.79 and $3.70 dollars per kilogram). The cherries are considered the berries with the most nutrients and proteins and their consumption is necessary for human health.
Velasquez said that this new proposal of producing cherries was a business opportunity for small producers who must accompany Peruvian exporters in their vision.
He reiterated that Peru, between the months of September and November, still had the competitive advantage of its commercial window, for the production of cherries.
During a presentation about the cherry's potential and prospects in the region, Chilean expert, Felipe Rosas, from R. Consulting, said Cajamarca an Junin were the areas that had the potential to produce cherries in Peru because of their favourable weather conditions for this crop.
The CEO of EXPA Fruit, Pablo Godoy Carter, who made a presentation about the prospects and business opportunities for cherries, stated that China, and the Asian countries in general, had the highest demand for cherries in the market, especially during the Chinese New Year.
He recommended creating a culture, not only for cherry production in Peru, but also for its consumption. "We must promote cherries so that they are included in the population's daily diet," he said.
Source: gestion.pe
Publication date:
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2023-03-30 South African blueberry growers determined to bounce back after a challenging 2022
- 2023-03-30 Expansion of export market demand for California table grapes
- 2023-03-30 Experts ask to renew old vineyards of Italia grapes
- 2023-03-30 Grapevine-killing bacteria found in Humboldt for the first time
- 2023-03-30 Three countries account for 92% of Peruvian fresh blueberry shipments this campaign
- 2023-03-30 New Chilean exporter sees higher fruit demand in Europe
- 2023-03-30 Strawberry production costs in Egypt have doubled this year
- 2023-03-30 “Stock of Gala apples is just about depleting right now”
- 2023-03-30 Bumblebees overcome pollination challenges of outdoor crops
- 2023-03-30 Brazil’s apple exports lose pace
- 2023-03-30 "In Europe Ukrainian blueberries will gain momentum"
- 2023-03-30 EFC looks back on 20 years of top fruit variety management
- 2023-03-30 Abrafrutas celebrated advances in grape exports in China
- 2023-03-30 Germany: Consistent greenhouse strawberries over a long period of time
- 2023-03-29 South African Table Grape Industry celebrates 2022/2023 China Campaign launch
- 2023-03-29 Electricity costs up 133% for UK apple growers
- 2023-03-29 Increased costs are biting heavily into profits of NZ apple exporters
- 2023-03-29 Turkish cherry harvest expected to start slightly early
- 2023-03-29 Australian apple farmers turn to sunscreen, reflectors to enhance Pink Lady crop
- 2023-03-29 Romanian organic blueberry farm launches new global brand