Job Offers

Specials more

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Stoffels presents Gusto and expands TomaD'or range

Stoffels, grower of speciality tomatoes, is presenting a first for its 2015 range. The Gusto is a large-size speciality, with a diameter of 60 to 70 millimetres, and a fruit weight of 90 to 125 grammes, depending on the customer's wishes. Its extraordinary flavour is widely recognized.

Left: Gusto and right: TomaD'or

"For years, we've been looking for a large tomato that tastes as good as our specialities," Paul Stoffels says. "The Gusto has a refined, spicy flavour with a brix value of 7. It has a juicy bite, while having a firm structure." The Gusto is a flexible tomato, which can be cultivated to the customer's size and weight standards, and is harvested individually. Stoffels also has international exclusivity rights for this beef tomato.


The Gusto is presented in two packagings: four tomatoes flow-packed on a plastic tray, and six tomatoes in a cardboard box (see photo above). Several Belgian retailers will start offering these packagings this winter. Because thanks to illuminated cultivation, the Gusto is available year-round. Both packagings are still available for other countries. You can find more information on the Gusto at

Expansion TomaD'or range
Last year, Stoffels already launched the luxurious TomaD'or packaging. It is now being expanded with an innovative display box, a combination of a carton and a display. Thanks to the large incidence of light in front, the design, adapted to the pouches within, and the good stackability of these boxes, it's possible to sell them off the pallet. Recently, the TomaD'or has also been made available in three-kilogramme boxes: "That way, they can be sold better to large speciality stores and hospitality. But they would also suit retail well. Customers can choose for themselves how many bunches they want."

For this new packaging, a new carton was designed as well. The bunches have a TomaD'or label. You can find more information on the TomaD'or at

Publication date:

Receive the daily newsletter in your email for free | Click here

Other news in this sector:

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.

Click here for a guide on disabling your adblocker.