Job Offers

Specials more

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Gruventa presents new pomegranate variety at Fruit Attraction

The exporter Gruventa, based in Lorquí, Spain, will present its new pomegranate variety, Mollar Roja, which is to be traded under the firm's own brand and is also bound to be innovative and to convince even the most demanding customers.

Innovation and sweetness are two of the qualities defining this new pomegranate variety, Mollar Roja, commercialised by Gruventa and distributed through all the major channels. In this sense, the general director of the firm, Fermín Sánchez Navarro, explained that "this variety is characterised by its sweet taste and, especially, by its intense red colour which customers find very attractive. Furthermore, the tree is almost thornless and is very productive, around 30,000 to 35,000 kilos per hectare.

Fermín Sánchez also pointed out that "the harvest date for this variety is the first week of October, and young trees have flexible stems, allowing for an intermediate growth rate." 

"Gruventa believes that it will have a great international demand, especially in Central Europe, which is why we are feeling very confident about it," says Fermín Sánchez.

Source: Murcia

Publication date:

Receive the daily newsletter in your email for free | Click here

Other news in this sector:

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.

Click here for a guide on disabling your adblocker.