Growers in the Philippines are seeking to raise banana prices in its largest export market, Japan, as rising production and logistics costs weigh on the Southeast Asian country's farmers. Yesterday, the Philippine embassy in Tokyo asked the Japan Retailers Association to cooperate on adjusting banana prices to reflect the recent surge in costs, urging Japanese consumers and retailers to bear the burden of inflation.
According to the embassy, this is the first time for the Philippines to make such a request. An embassy representative added that similar requests will be made to other business groups along the banana supply chain.
Source: asia.nikkei.com