Belgian pear growers have too many pears. The conflict between Russia and Ukraine means they have lost part of their sales market. The Colruyt supermarket chain has, thus, started a marketing campaign to sell 90 tons of surplus pears at their various outlets.
Doen jullie mee? Door het conflict Rusland/Oekraïne verloren Belgische perenboeren een deel afzetmarkt, met overschotten tot gevolg. @colruytgroup ondersteunt hen door 90 ton extra conference-peren te verkopen,in kistjes van 2kg. En ze zijn lekker!!! pic.twitter.com/xvbQFJXmZr
— Saskia De Block (@SaskiaDeBlock) April 9, 2022
Are you participating? Due to the Russia/Ukraine conflict, Belgian pear farmers lost a part of their market, resulting in surpluses. @colruytgroup is supporting them by selling 90 tons of extra Conference pears in 2kg crates. And they are delicious!!! pic.twitter.com/xvbQFJXmZr
— Saskia De Block (@SaskiaDeBlock) April 9, 2022