Bee Vectoring Technologies International Inc. has announced the company is expanding into Peru, extending its presence into a major global blueberry market. The company will also pursue other crops including avocados. Peru is the beachhead for BVT's entry into the South American market.
"We are currently selling commercially in the US and working through the regulatory processes of Switzerland, Europe, and Mexico. We are seeing a compelling fit in blueberries, so expansion into Peru is a logical next step," said Ashish Malik, CEO of BVT. "Not only does Peru use bees for pollination of blueberries, but there is a great opportunity in avocados, which will be a new crop for us, for which Peru is the third largest producer."
BVT has begun the development work needed to enter Peru, including trial and regulatory requirements. The first step in entering the Peruvian market is to secure an Import and Experimental Use Permit, which would enable field trials of BVT's proprietary Clonostachys rosea CR-7 microbial strain (CR-7), delivered through the Company's bee delivery system. Once the permit is secured, the Company plans to run berry and avocado trials at the start of the next growing season for each crop type. The data from the trials will be used for regulatory submission.
"In line with BVT's global expansion strategy, we will be working with local partners in Peru to accelerate the process of launching and expanding in this market," said Mr. Malik. The Company has engaged an established Peru-based agriculture consultancy to lead regulatory and market development efforts. More go-to-market partnerships will be secured with local partners as the Company progresses through the trial and regulatory stages of establishing its business in Peru.
Peru represents a huge market opportunity for BVT. The country is one of Latin America's best-performing economies, led by its seasonal exports of high-value fresh fruit and vegetables, including blueberries, table grapes, avocados, and asparagus. Initially, the Company will focus on field trials of its CR-7 biofungicide on blueberry and avocado crops in the Peruvian market.
Peru, the number one supplier of fresh blueberries worldwide, thanks to long growing days, large expanses of plantable land, and access to markets across the Americas and Asia. In the last five years, the country's blueberry industry has experienced tremendous growth: in 2016, Peru had 2,300 hectares of blueberries.
Peru is the third largest global avocado exporter, worth US$760 million with a market share of 11.7% in 2020. Avocado exports had a 17% year rate growth over the last five years. The country is also the third-largest avocado producer in the world, with an 8.6% global share. There are an estimated 33,000 hectares of avocados under cultivation, 27,000 of which are certified for exports.
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Bee Vectoring Technologies International Inc.