Potato growers across New Zealand have been under immense pressure due to imminent Regional Plan Changes, ongoing pest challenges, weather events, the threat to our processing sector due to cut-price European imports, and in the Pukekohe/Waikato/Northland regions, massive disruption due to ongoing lockdowns and the spread of the Covid-19 Delta variant. Despite all this, NZ growers have continued to deliver the best potatoes to domestic markets.
The data from 2020, presented in the PNZ Annual Report shows continued value growth despite pandemic setbacks in the export market, thanks to a strong domestic market. The industry value is now $1.160 million, 58% growth since 2013 when industry targets were set.
In the last year $1.7 million was spent on RD&E which amounts to 112% of the levy. For every dollar of levy, we spend $1.12 on RD&E as we were directed to, by growers at the time of the last levy vote in 2019.