December 2 and 3

Avocado quality meter to feature at Colombian industry conference

The Avocado Quality Meter from Felix Instruments will be highlighted at a major conference of industry leaders at Territorio Aguacate, in Medellin, Colombia, December 2-3.

For Pacific Northwest-based Felix Instruments, Territorio Aguacate offers an opportunity for fruit producers and distributors to learn more about its newly-improved F-751 Avocado Quality Meter.

During the conference, Felix Instruments will be hosting an AvoTalk, 11am-11:40am, on Friday December 3.

Territorio Aguacate offers an opportunity for fruit producers and distributors to learn more about the F-751 Avocado Quality Meter.

Application scientist Eric Munoz, customer relationship manager Ivonne Chica and representatives from Felix distributor, Insak, will offer a live demonstration of the Avocado Quality Meter and discuss its integration into existing systems.

Attendees will be able to get a feel for the Avocado Quality Meter in action and learn how Felix users are working the device into their workflows. There will also be an update on improvements to the F-751, with an emphasis on technology, accuracy and data management.

The F-751 Avocado Quality Meter enables near instantaneous assessment of avocado maturity and dry matter. Used by Mission Produce, Camposol and Del Monte, the device makes dry matter measurement effortless, increases testing consistency and reduces measurement time by 95 percent.

During the AvoTalk, conference goers will discover how the adaptable quality meter uses near-infrared analysis to assess dry matter, a vital indicator of overall fruit quality and ripeness.

Dry matter assessment traditionally took days to perform, but the F-751 reduces that to a 12-second scan.

The Avocado Quality Meter offers cost savings in manpower, reduces guesswork and all but eliminates the need to destroy fruit. The meter provides more data while measuring more fruit in less time.

The F-751 comes with the opportunity to use Fruit Maps, a free interactive harvest map application co-created by Felix Instruments and Central Queensland University.

Territorio Aguacate is a knowledge and business event for Colombia’s avocado sector. Focused on sustainability, productivity and global market trends, this third meeting seeks to promote cutting-edge technology, encourage industry research and investment and connect the sector with world markets.

For more information:
Scott Trimble
Felix Instruments
Tel: +1 (360) 833-8835 

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