Prices and production improve in the Rioja Baja region, in Spain

"Stone fruit may have a good future in La Rioja if things are done well"

The stone fruit harvest is currently underway in the Spanish region of La Rioja Baja. "We started harvesting nectarines, peaches and flat peaches in late June and we will continue until mid-September with different varieties. The ones we are harvesting now are very good, well-balanced in terms of juiciness and flesh, with a very nice texture and sweetness and a great taste quality," says the president of SAT Valle de Rincón, Adolfo Nájera, stressing that in the Rincón area, specifically, there has been an increase in the cultivation of late varieties.

"Our products are sold in all of Spain through chains such as El Corte Inglés, Eroski, Carrefour and, to a lesser extent, street vendors in the area," says the president of the agricultural cooperative.

"Unlike pears, which are often better tempered in cold storage, this fruit is more perishable and requires quick and agile marketing. Practically as soon as it comes in, it goes out," says Nájera.

In the 2021 season we are seeing a significant drop in the harvest in general, so the price is good. "Italy and France had big frosts and their productions are among the lowest in recent years. In Spain, Lleida and Aragon have also suffered some weather-related problems. There is a shortage of fruit and it is in good demand," says the president.

After last year's hail devastated the production, this season the SAT Valle de Rincón expects to sell between 600 and 700 tons of nectarines, half a million kilos of peaches and approximately 250,000 kilos of flat peaches.

"It is clear to us that we have to work on diversifying the income sources of agricultural producers and the work in the warehouse. The product may have a good future in La Rioja if things are done well, and it would be good to be part of this stone fruit project," says Adolfo Nájera.



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