Bridges Produce has built its business on long-term partnerships and its relationship with Fruit d’Or is no exception. The Bridges team has worked with Fruit d’Or for more than 24 years and has acted as its exclusive organic fresh cranberry sales representative in the United States for the last seven years. During this time, it has seen the program grow and diversify across many markets and distribution channels. This fall, Bridges will add Massachusetts-based Decas Farms conventional fresh cranberries to its available offerings.
Bridges will ship organic and conventional cranberries from three locations - Carver MA, Los Angeles, CA, and Vineland, NJ.
In March 2021, family-owned Fruit d’Or based in Quebec, Canada acquired Decas Cranberry Products Inc. The Patience Fruit & Co organic brand is well developed in Canada and is a strong organic player in the US cranberry market. Decas Farms has an 80 year history of producing high quality fresh cranberries and cranberry products.
There continues to be opportunities for significant growth across the fresh cranberry category which grew over 4.1 percent in 2020. Bridges will be able to offer both 8oz. and 12 oz. Patience Fruit & Co. brand organic cranberries and 12 oz. Decas Farms brand conventional cranberries from October through December shipping from three locations - Carver MA, Los Angeles, CA, and Vineland, NJ.
With Decas Farms now under the Patience Fruit & Co.’s umbrella, it plans to pack and ship the majority of the organic and conventional fresh fruit at the Decas’ Massachusetts facility. “Bridges is excited to add a Massachusetts-based packing house and the additional SKUs in the Decas Farms label. The combination of Patience and Decas has greatly increased our capacity and efficiency of logistics. We can now cover the full cranberry category with both organic and conventional options with three loading locations in the US,” said Ben Johnson, Bridges Produce’s president. With these increased efficiencies and the hundreds of years of combined experience, Bridges expects to provide even higher levels of customer service paired with the quality fruit all three companies are known for.