A new sneaker brand named MoEa is presenting a first bio-sourced and sustainable collection made with fruits and plants. For its launch, MoEa is offering only eco-friendly, vegan and recyclable sneakers made from bio materials in turn composed of 49% plants or fruit -- namely apple fiber, grape fiber, pineapple fiber, cactus and corn. The brand says the plants are blended with stabilizers -- organic cotton, bio-PU, recycled plastic -- and the rest of the shoe is made from recycled bamboo, recycled rubber, recycled wood fiber and organic cotton.
In order to give shoppers plenty of choice, MoEa has assigned a color to each plant. Initially, the brand is offering two sneaker colorways per plant: one with a white base and accents in the color associated with the plant in question, and a second, single-color version.
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