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New paper clamshell for tomatoes introduced

Jacobs Farm del Cabo is excited to introduce a paper-based clamshell under the del Cabo brand as an alternative to single-use plastic clamshells. This year alone, the paperboard pack is projected to reduce the company’s plastic waste by half a million pounds.

“Plastic reduction is an important part of our broader climate change initiative, ClimateLab™, designed to both mitigate our impact and help our farming communities develop the tools needed to face the implications of climate change,” says Aaron Brookes, director of sales and marketing. “The introduction of paper-based clamshells is part of a steady shift toward more sustainable materials.”

The new paperboard pack is made with 100 percent recycled paperboard and has a plant-based cellulose window that is certified compostable both commercially and at home. 

The del Cabo paperboard pack is as clean and green as it gets. The pint pack is made with 100 percent recycled paperboard and provides a clear view of the product inside with a plant-based, cellulose window that is certified compostable both commercially and at home.
Jacobs Farm del Cabo will begin shipping three of its best-selling organic tomato varieties in the del Cabo paperboard pack this spring, including Sugar Plum Grape Tomatoes, Cherry Tomatoes and Heirloom Medley Cherry Tomatoes.

“Consumers are connected, aware and demanding real and tangible evidence of social and environmental responsibility,” says Brookes. “Now that the tension has begun to loosen between packaging sustainability, functionality and price, we are seeing an acceleration in new product innovation and the promise of greener alternatives.”

Jacobs Farm del Cabo’s plastic reduction strategy extends beyond packaging and into its farming methods, where the company continues exploring alternatives for traditional plastic mulch. Its Northern California farms use a flaming process that exposes weed seedlings to high heat, organically ridding fields of unwanted weeds. A similar and promising steaming process is currently undergoing trials in its California organic basil greenhouses.

Jacobs Farm del Cabo’s mission has always been to grow great-tasting, organic food in a socially responsible and sustainable manner. Its new del Cabo paperboard pack and ClimateLab initiative were born from this mission to protect the long-term health of our planet—with more on the horizon.

For more information:
Dani Loustalot
Jacobs Farm del Cabo
Tel: +1 (831) 207-7882
danielle.loustalot@delcabo.com 
https://www.jacobsfarmdelcabo.com/ 

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