Haewon, an early, green-fleshed variety, was selected by the Jares Research Institute based in South Korea. Selected by natural means, Haewon is characterized by fruit with an attractive appearance, sweet, flavourful flesh, large size and high potential yield. Haewon is an early variety that can be harvested 30 to 40 days before the standard Hayward variety with a high sugar content, enabling fruit with a good flavour profile to be marketed from October.
Haewon is a vigorous plant which also shows good tolerance to PSA (Pseudomonas syringae actinidiae) in the experimental trials conducted to date. The fruit can be stored for about 90 days in normal conditions.
Mediterranean production areas in France, the Iberian Peninsula, Italy, Greece, and Turkey will be targeted for cultivating Haewon. Haewon is protected by European Plant Variety Rights.