Renaissance Food Group (RFG), a wholly owned subsidiary of Calavo Growers, Inc., announces the promotion of its Garden Highway-branded Irish Stew Mix blend of fresh vegetables and herbs in advance of the St. Patrick’s Day holiday.
Garden Highway Irish Stew Mix features pre-cut, ready-to-cook ingredients, including fresh herbs, designed to bring convenience and added value to consumers planning a traditional Irish feast. This festive blend includes green cabbage, red potatoes, baby carrots, yellow onion with fresh thyme and bay leaves. Topped with a holiday-themed label, Irish Stew Mix will cross-merchandise into the meat department to help drive incremental sales.
Irish Stew Mix will cross-merchandise into the meat department.
“Consumers are increasingly looking for fresh meal solutions to support their busy lifestyles. This is especially true as we enter into a new era of shopping habits as a result of COVID-19, where people are looking to replicate their favorite holiday celebrations and meals from the comfort and safety of home,” stated Nelia Alamo, vice-president communications. “Renaissance Food Group is proud to offer our recipe-ready Irish Stew Mix that can be easily paired with corned beef or sausage for a traditional St. Patrick’s Day meal.”
Garden Highway Irish Stew Mix began shipping Wednesday, March 10th.
For more information:
Rachelle Schulken
Renaissance Food Group
Tel: +1 (916) 934-4413
rachelles@rfgfoods.com
https://www.rfgfoods.com/
Nelia Alamo
Calavo Growers
Tel: +1 (916) 638-8825
nalamo@calavo.com
http://www.calavo.com