Last year, organic produce outpaced conventional produce in terms of volume and sales. “The pandemic changed consumers’ grocery shopping habits,” says Blaine Markley, director of domestic sales with Rainier Fruit Company.
“As the pandemic is still affecting the way people shop, and Earth Day right around the corner, we only expect demand to stay strong. Spring is a great time for organics and we are looking forward to lots of movement over the next few weeks and continuing to drive organic sales,” says Markley. Rainier Fruit sells conventional and organic apples, pears, cherries and blueberries.
“What sets us apart is year-around availability of domestically grown organic fruit,” continued Markley. Rainier has been offering organic produce year-round for three years now and continues to expand its organic offerings. This year will be the fourth year of consecutive year-around, Washington grown supply. Tapping into our multi-generations of farming experience has enabled us to lead in organic farming techniques.”
Summer organics ahead
“Spring is starting to break here in Washington. The flower buds are swelling and our summer crops of blueberries and cherries will be ready for harvest before we know it. 100 percent of our blueberries are growing organically. Our climate here in the rain shadow of the cascades is perfect for farming organically,” said Marvin Record, COO at Zirkle Fruit Company.
“Our blueberries are firm, crisp and flavor packed. All of our organic farms are here in central Washington. We have farmed this ground for generations and all of this accumulated knowledge gives us an advantage. Our cold winters and warm dry summers are perfect for growing apples, cherries and blueberries organically” says Record.