Over the past few years, avocado consumption has been increasing in India - a phenomenon that is explained by the greater knowledge and preference of consumers for this fruit, which has been gradually but steadily incorporated into the market's diet.
In turn, Peruvian avocado growers are trying to encourage Indian consumers too to include avocados in their daily diet. Luis Cabello, Trade and Tourism Counsellor of Peru in India: “The first part of this campaign is geared towards educating the consumers about the fruit and its consumption. By March 2021, we will be kicking off the 2021 campaign, which will also be the period when Peruvian avocado will also be available to the Indian consumer across outlets.”
Peru is the world’s second largest exporter of avocados. They are also the world’s fourth largest exporter of table grapes. According to the Ministry of Trade and Commerce of India, there has been an increase in the Indian imports of avocados from $ 0.80 million during the financial year 2018-2019 to $1.23 million during the period 2019-2020, representing a growing of 53.75 per cent, and the imports from Peru have a growth of 43.3 per cent.
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