Manuel Peris, Agribio commercial manager:

"Laser-labeling of citrus fruits for Valentine's Day is quite a novelty"

February 14 is just around the corner and lovers are already trying to decide what special things to do to celebrate their love. And who said that Valentine's can only be celebrated with strawberries?

"We want to vindicate the role of citrus fruits as a possible gift to show our love," says Manuel Peris, commercial manager of Agribio Terra Organic. This Spanish company, specialized in the production and marketing of organic citrus fruits, is launching a special edition of laser-labeled citrus with a special design for Valentine's Day.

It is a design that combines a classic heart with the word Bio, marked with laser labeling on the fruit, with the advantages that this entails. “We seek to differentiate the conventional products from the organic in bulk sales. Many supermarket chains think that in order for organic fruit to stand out, it must be packaged, especially if it is intended for a special celebration. With laser marking or Natural Branding, we have a solution that reduces packaging costs and plastic waste. This technique does not reduce the quality or shelf life of the product and, at the same time, it makes it more attractive to the customer”.

"The laser-labeling of citrus fruits for Valentine's Day is quite a novelty and we are sure that it will attract the attention of consumers," says Manuel Peris.



For more information:
Manuel Peris
Agribio Terra Organic
Polígono Industrial La Coma
C/ 12, nº 54 CP 46220 Picassent. Valencia Spain
T: (+34) 961 232 646

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