Associated Potato Growers Inc., one of the largest potato packing cooperatives in the Midwest, marketing yellow and red potatoes to buyers across the United States, has 17 farmers in North Dakota and Minnesota growing potatoes for the cooperative. It is the only grower-owned potato cooperative in the Red River Valley. Besides shipping its potatoes to distributors, the cooperative markets directly to customers from its locations in Grand Forks, Grafton and Drayton under the name of Nodak.
The new logo of Associated Potato Growers Inc. reflects the growing popularity of yellow potatoes. The 73-year-old cooperative, based in north Grand Forks, recently added yellow potatoes to its logo, which since the beginning had featured only red potatoes.
Demand for yellow potatoes began increasing about a decade ago, said Mike Torgerson, Associated Potato Growers Inc. CEO. “It’s been a steady increase,” Torgerson said. “They’re used for almost everything a red is. It’s a variety that has taken off. People like something new.”
Retail demand for yellow and red potatoes has increased by 10% to 15% during the past year, and Torgerson hopes that trend will grow.