Straight to the Source provides a direct link between Australian and New Zealand producers and food enthusiasts, food producers and chefs. Founded by Tawnya Bahr, Lucy Allon and Monique Emmi, Straight to the Source has been connecting food service professionals with Australia's diverse food growing regions and their producers since 2012. They have pooled 60 years of combined experience and contacts, creating an online platform that hopes to become the leading independent produce destination of its kind.
With a growing number of founding members, the directory is now welcoming new producers who wish to be listed on the site.
Co-founder Tawnya Bahr said the organisation had been hearing for years what a challenge it was for producers to get their product, brand or destination in front of the right people. "We've always been focused on telling the incredible stories of some of the best food and beverage brands in the country," she told -https://www.northqueenslandregister.com.au/story/7060491/site-connects-chefs-foodies-to-farmers/?cs=4735
"We now have the technology to connect the two and bring our renowned offering to life."
The directory is free to use. Users will be able to peruse a brand's profile, giving them detailed product information, contact details, stockists and key accolades among other things.