Del Monte, a leading producer and distributor of fresh fruits and vegetables in the Middle East, has announced the addition of new items to its line of fresh products in Kuwait. These include ultra-fresh juices (lemonade, mango, orange, pineapple, pomegranate, strawberry), wide variety of fresh cut fruits (pomegranate arils, Del Monte Gold Pineapple cubes and mixed fruits), as well as ready-to-use sanitized fresh cut veggies to ensure consumers’ convenience.
These new products will be available at several stores and chains, notably, Sultan Center, Saveco, Main Coops and Carrefour. According to Akram Kamal, General Manager at Fresh Del Monte Kuwait, the launch comes at a convenient time, as people seek to embrace a healthier lifestyle and consume products that represent a good source of vitamin C such as, oranges, pineapple, strawberries and bananas.
Tradearabia.com quoted Akram Kamal as saying: "It also shows the increasing confidence consumers have in our brand, which is a testimony of the quality of products and services we provide. To deliver on our promise of freshness and quality, our ultra-fresh juices are 100% freshly squeezed and safely sealed in a convenient bottle to offer you the ultimate taste and nourishing experience with every sip.”