Import fruit loses Chinese market shares

Domestic fruit becomes more popular with Chinese customers

Seasonal fruits such as oranges, tangerines, apples, pears, and strawberries are all available in the Chinese market. There is more than enough supply. In Chinese wholesale markets and supermarkets the shelves are full of domestic fruit. Many traders explain that this is the direct result of the Covid-19 pandemic. Conditions in the fruit market are not as good as last year. The trade volume of import fruit in particular is much smaller this year.

According to one importer, "in previous years import fruit occupied about 60% of the Chinese fruit market, while domestic fruit accounted for 40%. This year the ratio is around 3:7. Chinese consumers were unable to spend the same amount of money on fruit in the first half of this year because of the outbreak of Covid-19. The number of international flights also declined. This had an impact on the import volume of fruit. The domestic production volume was not bad this year, and importers are hard-pressed to maintain their position in the Chinese fruit market."

"Chinese consumers have begun to pay more attention to product quality," said a spokesperson for Hema Shenzhen. Consumers are more careful because of the Covid-19 pandemic. The enthusiasm for US cherries was much lower than last year. However, demand for domestic fruit certainly increased. Oranges recently entered the market, and apples from Xinjiang, as well strawberries. These domestic fruits are all incredibly popular because the product quality is good and the flavor is exceptional. And the price is reasonable. That is why domestic fruit is popular with Chinese consumers.

Source: Shenzhen News Online

Publication date:

Receive the daily newsletter in your email for free | Click here

Other news in this sector:

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber