South Africa: Excellent demand for 'superfood' blueberries

As hundreds of workers are picking a bumper crop of blueberries on the slopes of the Groenlandberg, this fruit has allowed South African producers to weather the setbacks of the pandemic. Exports have been great all year.

Global demand for blueberries has grown 12 percent a year since 2013, according to the International Trade Centre, fuelled by the fruit's well-marketed health properties.

Blueberries are packed with antioxidants -- molecules that combat rogue compounds called free radicals, which are linked to cancer, diabetes, heart disease and other ailments.

Large investments have helped South Africa's blueberry production rise 40-fold over the past 12 years -- a whopping 24,000 tonnes are projected to be harvested this year alone, according to the South African Berry Producers Association, also known as BerriesZA.

As reported on¸ more than 90 percent of the country's blueberries are sold abroad, mainly in Europe and Britain.

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