Record potato sales continued at US retail points from July through September 2020. Total store potato sales increased by 13.6% in dollar sales and 10.6% in volume sales year-on-year. These sales levels are also the highest they have been for the past five years.
Fresh potatoes sales increased 16.4% in dollars and 10.6% in volume, despite the consumer price increasing. Medley, petite, and yellow potatoes all had a volume sales increase over 20%.
While consumers still purchased more five-pound bags than any other package size, ten-pound bags saw the largest increase in dollars and volume sales by 22% and 20.4%, respectively.
Bags larger than ten-pounds grew in dollar sales but were the only category to fall in volume sales with a 9.1% decline.