The golden sweet potato variety "Mashali" is a high-end sweet potato variety introduced from Japan. The potato peel is golden yellow and this sweet potato variety is much more resistant to plant disease than other sweet potato varieties. The Mashali sweet potato is also richer in vitamins and the flavor is excellent.
The production volume of this variety is around 21 thousand kg per hectare. It can be roasted, steamed, or boiled. The Chinese production volume of Mashali golden sweet potatoes is still extremely limited. This is because this is a high-end market product, but also because this sweet potato variety has relatively high demands of the plantation environment.
Mashali golden sweet potato farm
"Our Mashali golden sweet potato comes from our own farm, which occupies a plot of around 17 hectares. The commercialization of this sweet potato variety has only just begun this year and the supply volume is extremely limited. Traders who currently sell this variety are testing the market. How it will fare in the Chinese market depends on market feedback this year." This is according to Mr. Pan Mingfu of Guangxi Fuhe Potato Industry Co., Ltd.
Mashali golden sweet potato
China suffered from extreme weather conditions this year. These poor weather conditions had an important impact on the production volume of sweet potatoes. In some production areas farmers used to produce around 30,000 kg of sweet potatoes per hectare, but this year the production volume dropped by as much as 50% to 15,000-22,000 kg."
Mashali golden sweet potato
"Although the overall market conditions are not great, we are not worried about the sales prospects of our Mashali golden sweet potatoes. Regardless of circumstances, product quality is key. If a common sweet potato is sweet, full of flavor, and soft, then consumers will love it. We target the high-end market with our Mashali golden sweet potato. That is why we mostly use e-commerce platforms and direct purchase. The volume of pre-orders indicates a good season."
For more information:
Mr. Pan Mingfu
Guangxi Fuhe Potato Industry Co., Ltd.
Tel.: +86 180 7747 7990
E-mail: panmingfu663@163.com