German Fruit and Vegetable Congress 2020 has begun:

"How much may the love cost?"

The 10th German Fruit and Vegetable Congress has begun in sunny Düsseldorf. With significantly reduced visitor numbers - Corona sending its regards - the halls have an empty feeling about them.

Nevertheless, the atmosphere is good. Organisers and visitors are making the best of the situation and -after having a coffee at the designated tables- are putting on their masks with a smile.

The first lectures are already running and can also be streamed. Between the speakers there will be little comedy appetizers from the duo "Rise Against The Dishwasher" with their fruity songs.


The auditorium during the lecture from Hanni Rützler, food trend researcher at futurefoodstudio / Picture: Freshplaza.de

Tense atmosphere between producer and trade
Right at the beginning, Landgard board member Karl Voges and Prof. Dr. Horst Lang from Globus SB-Warenhaus Holding LLC were invited into the ring: A review of the last 10 years, which trends have occupied the retail trade at that time and which ones will we take with us into the future. From classics such as organic vs. regionality to digitalisation and online trade, all topics were included. And the two speakers described the tense atmosphere between producers and retailers well. It is important to know who decides on ethical issues and the healthy future of fruit and vegetables on the German and European market.


Hanni Rützler dedicated her presentation to the topic of food trends / Picture: Freshplaza.de

Real-life and online visitors alike can look forward to an exciting event with "some Corona sprinkled in," as Dr. Hans-Christoph Behr called the organisational challenges.

You will find more about the congress and our photo report in the coming days!


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