Despite the end of the season, watermelon prices continue to decline in Ukraine. According to the Ukrainian Fruit and Vegetable Association (UPOA), in just a week, the price has fallen by an average of 20% and it now ranges between 1.2 and 3 UAH / kg (0.04 to 0.09 Euro). Thus, in early September, watermelon prices in Ukraine reached their lowest for the season.
The main reason for the decline in the price of watermelons is the seasonal increase in the supply on the market. The harvest of late varieties in the main growing regions (Kherson and Nikolaev) is nearing completion, and producers report no issues with it this year. Accordingly, the products are reaching the market without interruption, and the supply of local watermelons in the domestic market is at a fairly high level.
Thus, no significant price increases are expected in the watermelon segment at the end of the season. Most producers are convinced that the situation in July, when most of the supply on the market consisted of imported products, will not be repeated with the late varieties.
It is worth recalling that due to the abnormally cold May and heavy rains in June, producers lost part of the harvest of the early watermelon varieties. According to preliminary estimates, the decline in the production of the early varieties reached 50%. Given this lack of supply, in June, Ukraine was forced to import significant volumes. In the first half of 2020, 2.1 thousand tons of melons were imported to Ukraine with a total value of $ 1.97 million. For comparison, a year earlier, foreign purchases of melons and watermelons were 3 times lower, both in terms of volume and value.
Worthy of note is that despite recording the minimum price level for the season, the current price of watermelons in Ukraine is still on average 65-70% more expensive than in the same period last year.