Way back when, Bloemfontein farmer Johannes Griesel started producing carrots on 0,5ha. Today, he grows thousands of tons of this crop, harvesting it on every working day of the year.
Johannes Griesel has been producing carrots on the farm Wilson’s Fort in the Bainsvlei area of Bloemfontein for the past 25 years. He started growing the vegetable under his brand name, Eat JJ’s, as an alternative to the potatoes his father had been planting.
Nowadays, the carrots, along with beetroot, are the backbone of the business. The two vegetables account for about 70% of turnover and are mutually compatible in terms of resource allocation.
“We use the same planters and harvesters to produce them, and both are handled in the same packhouse, with one line for carrots and another for beetroot,” he explains.
Of the remaining 30% of turnover, 10% is derived from grain crops such as maize, and 20% comes from egg production.