This year, the peach production of the Rhone Valley was very early compared to previous years. As a result, the offer was larger than usual between mid-June and mid-July. “I think that the situation should reverse itself from now on. At the end of the campaign, there will probably be a surplus of demand,” explains Jean-Michel Chanas of Métral Fruits.
“There is a shortage of stone fruits in Spain and Italy. France did not have a very big harvest either. Last month, we did not run out of volumes because we were early, but for this second half of the campaign, we should reach a situation on the market in favor of production, with less merchandise available.”
At the beginning of the campaign, the demand for French peaches was timid. “One of the main reasons was that Spanish peaches were still occupying an important place on the market. Besides, we are not used to managing very large volumes at the beginning of the campaign, although production was also early. “Demand was in line with the supply from the start, for the yellow and white nectarine.”
Jean-Michel adds that the quality of the stone fruits was very good this year. “There was a lot of sun in the spring, which resulted in high sugar levels. For the moment, the weather conditions have also been good. Last year, the fruits suffered a lot from the heat, but this summer, the temperatures are lower. For the fruits, it is much better.”