'New solutions for a new scenario.' This is the motto of Rijk Zwaan's 2020 edition of the Global Melon & Watermelon e-Vent. Due to current circumstances, the format of the event was adapted so that visitors can attend the event virtually.
The people that participate in the event will be able to learn about the most competitive proposals in the entire melon category –Yellow, Galia, Cantaloupe, Charentais, Ananas, and Piel de Sapo–, watermelon category –seedless, with seeds and micro-seeds-. They will also learn about all the innovations related to this fruit category and will be able to virtually attend the CED La Palma de Rijk Zwaan in Cartagena until July 10, 2020.
The platform that Rijk Zwaan has developed for this event will also allow visitors to enjoy a complete program of activities. They will be able to attend a virtual tour that will showcase the new trends in the market, through digital cultivation talks, webinars, and virtual visits to the demonstration field.
The attendees will enjoy this tour as if they were on-site at the event.