Antonio Morreale from Bio Hortus, a company located in the Agrigento province (Sicily), reported that the warm weather of the past few days favored canary yellow melon consumption.
Calogero Celona, Antonio Morreale and Lillo Vella
"Harvesting started around two months ago and sales have been slightly below average. They picked up only in the past few days due to the increase in temperatures. We are expecting them to get livelier as the nice season comes along," explained Morreale.
"After an initial enthusiasm, prices have dropped a little as other summer fruit has become available. Prices are 20% lower than last year. The harvesting of early Victoria grapes started 20 days ago and prices are as much as 30% lower than last year. Organoleptic quality and yields are excellent."
"The Italia grapes season is expected for late July. The presence of seeds is welcome by consumers all over Europe as they are part of the value of this historical variety."
"Our early grapes have been available in France and Germany for the past ten days and feedback is great. The Sicilian table grape season will end around late November and early December, unless there are unique weather conditions that will enable us to keep the fruit on trees until around Christmas. We are always pleased when this happens because, in addition to the economic advantage, it keeps alive the tradition of eating grapes during the festivities for good luck."
"In September, we will continue with our varieties of red and yellow bell peppers and dark green zucchini. Both Italian and European consumers recognize the quality of our productions."