The first Virtual Edition of the Ecuador Food Fair started on June 29 with more than 130 Ecuadorian exhibitors, 157 potential buyers, and nearly a hundred international visitors. The event was created by FEDEXPOR through the Internationalize Mipyme program and has the endorsement of the European Union in Ecuador, as well as the support of the Ministry of Production, Foreign Trade, Investments and Fisheries together with PRO ECUADOR, and its Commercial Offices.
Now more than ever, the country needs exports to boost and sustain the production chain, jobs, and dollarization.
"That's why we are innovating and expanding our exportable offer, seeking new market niches, and taking advantage of the tools provided by technology and the quality of our products. Ecuador is open to the world," said the Minister of Production, Foreign Trade, Investments, and Fisheries, Ivan Ontaneda, at the opening of the event.
Ambassador Marianne Van Steen, Representative of the European Union for Ecuador, stressed that Ecuadorian products have invested in improving the quality of their production. She also highlighted the joint work to meet European quality standards and the success they had achieved in this market, which is the most important destination for Ecuador's non-oil exports.
The President of FEDEXPOR, Felipe Ribadeneira Molestina, welcomed all exporters to the First Ecuador Food Fair and highlighted how proud they were of helping producers achieve long-term business in more than 30 countries in Latin America and Europe.
The virtual event will run until July 3 to promote diversification of products, destinations, and actors; generate spaces for trade promotion, incorporating new technological tools into international trade; and adapt to the commercial promotion trends that will allow the country to obtain fast results and generate currency.
Ecuador Food Fair is divided into five pavilions where exporters will showcase their product catalog and will have an online chat that will allow them to agree on a B2B meeting with international buyers.
The fair will also have a conference room where international exhibitors will make presentations, as well as a lobby that will showcase Ecuador's diverse and rich offer.
The products that will be showcased include coffee, cocoa, processed coffee, processed cocoa; processed foods snacks, Andean cereals, preserves, fruit pulp, dehydrated fruits; jams and sauces; tea and spices; alcoholic and non-alcoholic beverages; non-traditional fruits; banana and plantain; fishery and aquaculture products, and the exporter services pavilion.
The importers participating in the event are the United Kingdom, Spain, France, the Netherlands, Italy, Germany, Hungary, Cuba, Belgium, Turkey, Sweden, Bolivia, Peru, Colombia, Argentina, Chile, Brazil, Guatemala, Mexico, the United States, and Canada.
Inauguration of Ecuador Food Fair.
For more information: www.fedexpor.com/ecuador-food-fair
