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"Government promotion drove smooth Hainan lychee season in China"

"This year's Hainan lychee production season is coming to an end. Looking back at the season, the market performance of different varieties has been variable, but overall sales have been smooth and the market has been stable,” says Wang Zhiqiang of Yongxing E-commerce Poverty Alleviation Center (Yongxing Lychee and Wampi Distribution Center).

Volcano lychees

Volcano lychees

"Among the multitude of varieties, the volcano lychee is the most popular in the market. Reasons for this are the vigorous promotion of relevant government departments and the fact that this variety has higher nutritional values as it is rich in volcanic minerals and selenium from growing on volcanic rocks. Its unique characteristics make it extremely competitive in the market."

Volcano lychees

Volcano lychees

“The price of this variety is significantly higher than other varieties. The reason is that first of all, due to the limitations of the environment where it’s grown, the production is very limited. In addition, the management of the whole process of branding and standardization effectively guarantees quality. "

Contact: Wang Zhiqiang
Company: Yongxing E-commerce Poverty Alleviation Center (Yongxing Lychee and Wampi Distribution Center)
Tel.: +86 139 7618 6757
Email: bfw@126.com

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