According to a report prepared by ProChile on fruit exports during the global health crisis based on data provided by the 56 offices that the agency has in different countries, Chilean blueberries are one of the products that, despite the pandemic, registered an increase in exports during the first four months of 2020.
In that period, international shipments increased by almost 5%, totaling $ 442 million. This upward trend is general in the market, as indicated by the prices that the production from Spain and the countries of the Balkan region are obtaining, which have not dropped as is usual in these dates and are much higher than in previous seasons, reaching almost 4 euro per kilo in week 20.
Frozen blueberry exports have also increased, achieving up to 18% growth in the markets.
Great virtual commercial activity with Asia
International trade has had to reinvent itself in this pandemic and virtual business rounds have proliferated to promote Chilean products among Chilean exporters and Asian representatives. So far, more than 180 virtual business rounds have been held with Malaysia, Japan, Korea, Taiwan, and of course China. In the short term, other virtual business rounds are already scheduled with Vietnam, Hong Kong, Thailand, Indonesia, and also with Australia.
More than 200 Chilean exporting companies related to fruit and food have participated in these virtual business rounds.
This initiative is part of the measures promoted by ProChile to support Chilean exporters in the framework of the COVID-19 health emergency.
“We had been working for a while, through our Chile B2B platform, on alternatives to support SMEs that could not travel abroad to do business. Now, due to the worldwide pandemic, this virtual business round has become a vital tool for SMEs to continue going out into the world," stated Jorge O´Ryan, CEO of ProChile