Switzerland’s Green Liberal Party is urging the country to subsidize vegetables instead of meat.
Plant-based diets are steadily growing in popularity in Switzerland, according to research conducted by Swissveg, a resource for vegans and vegetarians. The study revealed roughly 2.6 million Swiss people—or 31 percent of Switzerland’s population—have either reduced or eliminated their meat intake.
Research shows more of the Swiss population opts for vegetables and plant-based meat. Fourteen percent of the population now follows a meat-free diet—11 percent of which are vegetarian and three percent are vegan. Seventeen percent of Switzerland’s population also identifies as flexitarian, meaning they eat a diet largely consisting of plant-based foods.
Meat consumption has been on the decline in Switzerland over the last three decades. There is now a consumer-driven shift away from meat. In light of this, organic farmer and Greens National Councilor Kilian Baumann is working to get vegetables subsidized. He submitted a motion urging the federal government to provide subsidies to alternative protein startups. Examples of these include Beyond Meat and Planted Chicken.
Baumann says the money can come from funds the government is currently allocating to meat advertisements. His idea for vegetable and plant-based protein subsidies has garnered support from the liberal National Councilor, Andri Silberschmidt. His council colleague, Stefan Müller-Altermatt, and the GLP President, Jürg Grossen, are also on board—reports European media company Blick.