Thailand’s Commerce Ministry has introduced Thong Fah low-priced mobile fruit stores in pick-up trucks, in a the latest bid to dispose of abundant fruit during the harvest season. Commerce Minister Jurin Laksanawisit said the mobile fruit store initiative, in partnership with Talaad Thai market, is starting with 350 participating mobile stores that will peddle fruit along sois and communities in Greater Bangkok.
Apart from fruit, participating mobile grocery stores also sell vegetables and consumer goods.
Chokchai Kolsrichai, vice-chairman of the executive committee of Thai Agro Exchange Co, the operator of Talaad Thai market, said the company is recruiting unemployed labourers or the general public to operate the mobile stores to cater to surging demand for fresh food as more people stay home during the pandemic. The market is owned by tycoon and former politician Pradit Phataraprasit.
Some 500 mobile grocery vendors come to buy fresh food, fruit and grocery items at Talaad Thai per day. These vendors sell their products to people in outer Bangkok and suburban areas such as Pathum Thani, Samut Prakan and Nonthaburi.
According to bangkokpost.com, Mr Chokchai said the uptick in mobile grocery vendors is in response to more customers cooking at home, as well as helping the unemployed and supporting farmers and consumers during this difficult period.