Orogel director Giancarlo Foschi

Frozen product sales skyrocket

Frozen vegetables are a "fresh" product with a long-shelf life, ideal for those who stock up for fear of a "third world war". Orogel director Giancarlo Foschi reported that, over the past few days, the sales of frozen products have skyrocketed.

"But it is not a normal increase, as the fear of being forced at home for weeks of a food shortage - which will not occur - pushed consumers to stock up on frozen products."

But while big retail stores are asking for more frozen products, the H&R channel is requiring fewer products day after day. "Schools are closed, restaurants are working very little and there are no tourists around. Of course sales are dropping."

Orogel took all the precautions needed to avoid contagion. "Our company has always been structured to guarantee the maximum hygiene, especially since we prepare food. Following the Decree Law, we have re-arranged the shifts to avoid gatherings of personnel, eliminated staff rotations and suspended visits. Those who can are working from home." 

"Everything is carrying on normally so far, as the drop in demand from one sector has been compensated by the increase from another. We are hoping the measures implemented will make things go back to normal as soon as possible."

Gruppo Fruttadoro Orogel   
via Dismano 2600
47522 Cesena (FC)
Tel.: (+39) 0547/3771
Email: info@orogel.it
Website: www.orogel.it

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