UK's first purple broccoli shakes up supermarket shelves

Dutch seed producer Bejo has developed Redi, a purple broccoli that meets many consumers' demand for a healthy vegetable that is easy to prepare. The broccoli is packaged in recyclable cardboard. This broccoli with its tender stalk and small florets can be prepared in a wide variety of ways, from raw to roasted, steamed or boiled. The producer also provides recipe ideas.

The broccoli is slightly more bitter than common varieties, and has a hint of sweetness. Thanks to its high glucosinolate and vitamin C content, Redi is an incredibly healthy vegetable. Its colour provides more antioxidants than green broccoli, which reinforces its effectiveness as a functional food.

Bejo can be found at the Fruit Logistica at hall 1.2, booth B-15 

For more information:
B2ABejo
Tel: + 34 916 587 065 | +31-6-23 06
Email: c.reynders@bejo.es / d.bruin@bejo.nl
Site: www.redi.com.es | www.bejo.com


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