The avocado market has experienced a boom in recent years in many parts of the world, especially in Europe, the second-largest consumer of this food worldwide.
Currently, there are about 60 countries that produce this fruit, among which Mexico, the Dominican Republic, and Colombia stand out as the main international producers. Mexico is not only the largest producer but also the third largest global consumer of this fruit.
In recent years, the production of avocados from Mexico reached around 1,600,000 tons, nearly 1,400,000 tons of which it has exported. This volume is three times higher than the volume that the Dominican Republic, Mexico's main rival, exports.
The commercialization of this fruit in the international market is exponentially growing. As a result, and thanks to the strong demand for varieties such as Hass avocado, it has great development perspectives in different countries. 2018, for example, was the first year that Spain consumed more avocados than they grew. Consumption has increased so much that more than 74 million kilos of avocados had to be exported in order to meet the demand for this fruit.
In fact, the stability of the European market and the increase in consumption have encouraged many entrepreneurs to venture into the sale of this product. This is the case of Naranjas Eco, which grows organic avocados in Valencia, a region of Spain where it was impossible to grow tropical fruits a few years ago, something that has changed due to climate change.
Things are looking better and better. According to the forecasts of the World Avocado Organization (WAO), the production volume for the coming years will continue to increase so much that they need to start thinking about strategies to mitigate a possible imbalance between avocado supply and demand in the world.