Greenyard UK appoints new Managing Director

Greenyard Fresh UK has gone through a significant “transformation”, dealing with severe competition in the UK market, an organisational redesign and a fire in its distribution centre in Spalding at the end of the summer.

It now has a revised, refreshed and focused management structure.  The team has become much closer improving the stability and responsiveness to its partners and customers. Enabling them to focus and deliver the required efficiencies and growth to take the UK business forwards. The business now has the right skill levels for the next phase of the journey, with strong foundations.

Heading up the team will be Bill Mathieson, Managing Director, joining them from Muller UK & Ireland Group in January 2020. He brings with him a great deal of experience with a proven track record in the food & beverages industry. Bill is a true believer of forging partnerships.

Bill Mathieson, Managing Director explains: “I am extremely excited to join a really great team at Greenyard and to have the opportunity with them to shape our future strategy and direction. Fundamental in this will be forming stronger, transparent and trust based partnerships with our key customers.”

The team is now working on the next phase of the company’s development and growth. A pivotal part of this is continuing to work and build on the leverage available from the Greenyard Group, improving and broadening the offering to its customers and growers.

Marc Zwaaneveld, co-CEO Greenyard comments: “Under the leadership of the newly assembled and seasoned management, the UK business is set for growth again, leveraging Greenyard’s scale and ambition.”

For more information:
Melanie Womack
Greenyard UK
Tel: +44 7979 536481
www.greenyardfresh.co.uk


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