The production season for Chinese oranges and mandarins has officially opened. Oranges and mandarins are beginning to enter the Chinese market in large volumes. However, not all of the Chinese harvest is aimed at the domestic market. A sizable share is destined for export to neighboring countries.
One of the companies that exports mandarins, and grapes, to Southeast Asia is Guangdong Holy Fresh Fruit Co., Ltd.
Helen Zheng of Holy Fresh Fruit recently talked about their harvest this year: "Our harvest season began in October this year, which is slightly later than last year. The ripening process of our baby mandarins was slightly delayed this year because of the drought. Furthermore, the size and the supply volume of mandarins is not the same as in previous years. In concrete terms, the production volume is smaller than last year and the mandarins are smaller on average than last year."
However, according to Helen, most consumers still prefer to buy large mandarins. The company selects and supplies mandarins based on the requirements of different consumer groups. "We have enough mandarins to satisfy demand. We have already shipped around 20-30 containers up until now. That is slightly less than in the same period last year, but that is because earlier this season our supply volume was relatively small. The harvest was delayed, which means that early in the season our supply volume was small and we were unable to ship more containers. Market demand is still high. We expect to continue our supply until January next year."
"The current price is quite stable. Initially, the price was relatively high, but the price came down and stabilized around the same level as last year. Market competition is intense. However, we have a great market reputation based on high product quality. We are therefore confident that our sales will be great. We sell Nanfeng honey mandarins. This type of mandarin is quite popular, which helps our sales in the domestic market and in overseas markets as well."
Holy Fresh was established in 2012. The company specializes in the management of fruit export. In addition to Nanfeng baby mandarins, the company also exports grapes, pears, and apples. The main export destinations include Bangladesh, India, Malaysia, Indonesia, and the Philippines. In the future, while they continue to develop their market share, the company also hopes to expand their export market.
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