A delegation formed by 60 entrepreneurs traveling to explore new market opportunities and 10 companies exhibiting their products, that include mini vegetables, blackberries, yellow beans, papaya, aloe vera, juices, frozen foods, among others, represented Guatemala and AGRITRADE at The Fresh Summit Convention and Expo.
Guatemala has been participating continuously at the PMA Fresh Summit for 32 years now. Representatives say this has been a great window to showcase products and attract attention of the market. The 70 Guatemalan representatives got the chance to promote their products: mini vegetables, blackberry, yellow beans, papaya, aloe vera, mini carrots, banana, mango, plantain, sweet peas, snow peas, corn, zucchinis, processed products, and other produce items. As a result, an increase in produce exports is expected for the last third of the year, stated Paola Álvarez, Market Development & Trade Promotion Manager.
In the last three years, Guatemala positioned itself at the trade show through the 1000 feet “Guatemala Beyond Expectations” pavilion.
“Guatemala Beyond Expectations” showcased a number of fruits, fresh vegetables, frozen products and agro-industry innovations such as: processed avocado, drinks, preserves, ready to eat and dehydrated fruits and vegetables, fruit pulp and fried plantain (tostones), stated Ingrid Gaitan, Head of Market Promotion.
The companies that exhibited their produce at PMA Fresh Summit were: San Juan Agroexport, 4 Pinos, Palo Blanco, Mesoamérica Foods Corp, Palmar Fresh, Plantexpo, Green Mine, Quality Healthy Food (QHF), Grupo Varoj, S.A and UPS.
The representatives from Guatemala say it is important to keep taking part in these kinds of trade shows with the aim to increase the country's competitiveness and development. According to BANGUAT statistics the agriculture sector has exported $1,061M to the United States, which represents 43 percent of the total exports of the sector. The main products exported to the US are bananas (US$426.2M), melons (US$70.0 M), plantains (US$50.4M), green beans (US$32.4M) and sweet peas (US$23.2M).