Fruttattiva company takes stock of the market situation

Italy: good performance for autumn-winter productions, weak market for grapes

As regards trade in summer fruit, after a still summer, during which supply was higher than demand and a slowdown in sales was registered, from last week a recovery has been taking place. "The amount of supplied volumes of late-ripening stone fruit has decreased. As a consequence prices are rising significantly. Moreover, owing to the decreasing temperatures, autumn-winter productions have successfully taken over," states Giovanni Boccuzzi from the Italian Fruttattiva company.

"The first varieties of Spanish clementines and Miyagawa mandarins from Italy are available. These products have enabled satisfactory exchanges in terms of both volumes and prices, so far," continues Boccuzzi.

"Ten days ago we started with Spanish Clemenruby and we will start with other productions in the next few days. Big Clemenruby grades get quotations from 1.70 to 2.00 euros, small grades from 0.70 to 0.80 euros. For Miyagawa mandarins, the prices range from 0.70-0.80 euros for big grades to 0.20-0.25 euros for small grades".

The grape market, on the other hand, is rather depressed this year, according to the operator. "Sales are down and there is no apparent reason. This applies to all varieties, but especially to the Italia variety. Compared to the past years, demand has halved and the volumes produced are massive. A dramatic situation, which also resulted in protests". 

As for Abate pears, Giovanni Boccuzzi highlights that "the limited supply, due to fruit falling and the brown marmorated stink bug, caused a significant rise in prices: big grade pears exceed the 2.00 euros, while pears sold in crates cost about 1.50-1.60 euros".

Chestnuts and kaki are also grown in the south of Italy. "Quotations are good for both Vanilla kaki and for those fruits which have been stored in walk-in freezers with a controlled temperature and atmosphere, in order to eliminate tannins, responsible for the astringent taste. For big grades, prices are between 1.30 and 1.50 euros, while for small grades they are between 0.70 and 0.80 euros" states the operator. "As for chestnuts, Italian production is decreasing and we have not started to market it yet. We are currently importing from Spain and Portugal: a high quality product with prices of 3.00-4.00 euros for small fruits and 4.50-5.50 euros for big grades".

Fruttattiva is a warehouse where you can find a wide assortment of fruits and vegetables from local suppliers and producers from Puglia (a region in the south of Italy), but also from national suppliers (for example from Sicily) and international suppliers (for example from Spain). " We supply all the big centers in Puglia, local greengrocers and about 70 small local supermarkets. Our goal is to sell the quality, not the price. This is how we interpret our brand Prima linea, that can be found on all the products we sell".

"Relationships are one of our greatest values: the link with our customers and with all those people with whom we work everyday is essential and indispensable for us. Without it our work would not make sense and we would not have achieved the results obtained since 1993," explains Giovanni Boccuzzi. "To overcome the crisis in our fields, indeed, we are trying to establish partnerships with local realities and we are focusing first and foremost on local products. However, if we fail to meet demand, we are obliged to import foreign products".

Finally, the operator talks about the production of vegetables in the south of Italy: "Currently, we can offer eggplants, peppers and cherry tomatoes from Sicily and Swedish turnips, cabbages, fennels, carrots, cucumbers and green beans from Puglia. Turnips are delivering the best performance. Prices of big turnip greens range between 1.50 and 2.00 euros. Green beans cost about 3.00 euros, greenhouse eggplants 1.00 euro and fennels 0.70-0.80 euros. You pay around 1.00 euro for cucumbers and cauliflowers, while for green cabbages the price is about 1.50 euros".

For further information:

Fruttattiva srl
Via Cozze 23/C
70014 Conversano (BA)
Phone: +39 080 495 8227
Fax: +39 080 214 5661
Email: info@fruttattiva.it
Web: www.fruttattiva.com


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